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The National Network Opposing the Militarization of YouthThe National Network Opposing the Militarization of Youth
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Recommend Print

Social Media Outreach

In this digital age, we are now firmly in an ongoing and evolving time where social media communications is an essential communication framework for current and succeeding generations in technologically developed countries.

For those groups doing counter-recruitment and youth demilitarization activism, it is an essential tool to communicate with youth inside and outside the school environment. The military has and will invest billions in their outreach to youth on multiple social media platforms as well as making their presence strongly felt in the online gaming channels. These platforms are becoming a powerful resource of both indoctrinating youth into a military ethos that normalizes war and provides all the military services an additional means of expanding their recruitment efforts to reach youth.

Groups that are doing Truth in Recruitment and Counter-recruitment outreach inside of public schools are going to have to implement limited human and financial resources to expand their online presence in order to stay relevant with the times and to increase their opportunities for communication with current generations of youth.

This will be a struggle for activist organizations that cannot hope to match the online footprint of the military recruitment budget and need to consider other opportunities to increase their visibility and messaging. Those opportunities will need to include coordinated campaigning on strategic themes during times of the year when military recruiters are most actively recruiting.

The following section of Social Media Campaign Resources are designed by categories most relevant to counter-recruitment practice and are used by the National Network Opposing the Militarization of Youth for their own campaigns directed at the groups doing counter-recruitment in the communities regionally and nationally. These resources also include images and video shorts that can be directed at youth by your groups that the military targets for recruitment that are designed to initiate reaction and education to provide an alternative narrative.

Together, in concerted campaigning, we can have a greater visibility and influence some youth considering joining into military service to explore peaceful alternatives for their futures.

Use them on your social media channels in your news feeds and announcements and in your general online outreach.

 

Social Media Resources by Category or Campaign:

  • Considering Enlisting in the Armed Forces
  • Eliminate Selective Service for Everyone
  • Getting Out of DEP/Future Soldier Program
  • Divest “Your Body” from the War Machine
  • Know about Groups doing Youth Demilitarization Nationally
  • Misc. Social Media images
  • Social media Campaign Resources
  • Winning The Peace: A National High School Intervention 

###

Revised 03/06/2021

 

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the Militarization of youth (NNOMY)

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The National Network Opposing the Militarization of Youth (NNOMY) is supported by individual contributions and a grant by the Craigslist Charitable Fund - 2021 Except where otherwise noted, content on this site is licensed under a Creative Commons Attribution 3.0 License. NNOMY websites are hosted by The Electric Embers Coop.

Mobile Menu

  • Home
  • Who are we?
    • National counter-recruitment network forming (2003)
    • Committee and Staff
    • NNOMY Office
    • Contact NNOMY
    • Register for full resources access
    • NNOMY Newsletter Archive & Subscription Form
    • NNOMY on Social Media Networks
      • Twitter Followers
    • Subscribe Counter-recrutment activists list
    • Donate to NNOMY
  • What is militarization?
    • How can we counter it?
    • Why does NNOMY matter?
    • The Militarization of U.S. Culture
    • School Militarization
      • By Policy
        • JAMRS
        • No Child Left Behind
      • By Program
        • ASVAB Testing
        • Delayed Entry Program
        • DOD STEM
        • JROTC
        • Mission: Readiness
        • Shooting Ranges
        • and Lead Contamination
        • Starbase DOD
  • Resources
    • Classroom Resources
      • Before You Enlist 2018
      • Documentaries/Films
      • Peace Pill Videos
      • Researching Pop Culture & Militarism - Selene Rivas
      • Video Reports
    • Considering Enlisting?
      • DEP: Just Don't Go
    • Counter-recruitment
      • 2018/9 Back-to-school-Counter-recruitment Kit
      • 2017 VFP Workshop
      • Equal Access
      • Guide to High School Leafleting
      • Opt Out/Student lists
      • Organizing Option 8
      • Recruiter Access
      • School Policies
      • Tabling Alternatives
      • Webinars
      • 2021 VFP TIR Working Group
    • Educating Activists
      • Glossary of Terms
      • NNOMY Reader
      • Pamphlets/Reports
      • Peace Activism
        • Careers in Peacemaking and Social Change
        • Cultural & Art Activism
        • Cultural & Art Activism / NYC
      • Recent Trends in Military Recruitment
      • Toolkits/guides
      • Webinars
        • Webinars: Countering Military Recruiting in Schools During the Pandemic
        • Workshop - Full Spectrum Counter-Recruitment
    • Downloads
      • NNOMY Bookshelf
    • NNOMY Blog
      • Pat Elder: Military Recruiting in the United States
      • Edward Hasbrouck: Registration Resistance
      • John Judge on Counter-recruitment
      • Article Archive
    • Peaceful Career Alternatives
    • SEARCH
      • Advanced site search
  • Groups & Actions
    • National Directory of Youth Demilitarization Groups
      • National Organizations
      • Regional Organizations
      • NNOMY Groups in Photos
    • Campaigns
      • Divest Your Body Campaign
      • Desinvierta su campaña del cuerpo
      • School Marksmanship Training
      • Winning The Peace
      • VFP/Counter-recruiting
      • Women's March on the Pentagon
        • War: A Women's Issue
        • La guerra: un asunto de mujeres
      • Campaign: A National Call
      • Education for Peace
        • My Education for Peace PDF
    • On Facebook
      • Stop Kids Going to War
      • De-militarizing Youth
      • Sergeant Solomon
      • The Counter-Recruitment Team
      • Demilitarize Our Schools Group
    • NNOMY 2018 Strategy Summit Report
    • Community Action
    • International Networking
    • Social media Outreach
      • Social media Campaign Resources
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    • Request a registered account
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